In 2023, we launched a successful Beauty Advisors campaign for Bioten, focusing on the Hydro X·Cell and Hyaluronic Gold product lines. The campaign took place in shopping malls across Sofia, strategically positioned near Lilly stores to maximize visibility.

We secured prime locations within the malls for our promotional setup, where our team of beauty advisors engaged shoppers, demonstrated the benefits of Bioten products, and offered free gifts to customers who purchased Bioten items from Lilly. Our friendly hostesses actively invited mall-goers to test the products and join in the promotional activities.

The campaign’s success has extended into 2024, continuing to attract and engage consumers effectively.