For the Glenlivet Capsule Collection, we developed a unique creative concept featuring three distinct flavors of Glenlivet, encapsulated in innovative capsules served on copper spoons. This idea was showcased through 30 activations nationwide, where consumers sampled these exclusive offerings.

We enhanced the campaign with a dedicated landing page, accessible via QR code, offering participants a chance to win special prizes. Custom display modules were produced to highlight the capsules, while brand ambassadors ensured a premium experience.

To further amplify the impact, we organized influencer experiences with professional photo and video shoots and collaborated with popular venues to host these memorable events.